Knowledge Base

ASO Strategy

Bots vs. Real Installs: Which One Should You Choose?

In recent years, mobile marketers increasingly face a choice between 'real' motivated installs and automated bot traffic. On the one hand, many associate bots with risks of sanctions and inefficiency. On the other, modern technologies make bots so 'human-like' that they pass Apple/Google checks as if they were genuine users.

Different Qualities of Bot Traffic and the Risks

Not all bots are created equal. There's a wide spectrum — from simple emulators to advanced server-b...

High-Quality Bot Traffic: How It Works

Advanced solutions use real physical devices or their exact clones with unique identifiers. Each of ...

Bots vs. Human Installers: The Key Difference

The biggest advantage of bots is predictability and precision. Human installers, though real, behave...

5 min readRead Full Article →
Market Analysis

Growing Competition in the App Store and Google Play

Every month, competition in mobile stores becomes more intense. No matter the niche, getting to the top positions for target keywords is becoming increasingly difficult. Standard ASO alone is no longer enough to generate large volumes of organic traffic.

The Current State of Mobile App Competition

Most competitors in the rankings are already using incentivized keyword installs. Some rely on them ...

The Economics of Growth

To start generating +50–100 daily organic installs with Organic Boost, an average budget of $200–400...

The Organic Boost Approach

At Organic Boost, we always follow a proven strategy: Test multiple keywords → keep only those that ...

4 min readRead Full Article →

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